Grade A- — Mostly protective (score 87/100)
Qualtrics explicitly pledges not to sell personal data, but reserves the right to use user information for AI training without a clear, simple opt-out mechanism.
No data sale. AI training lacks opt-out. Good privacy rights and notice.
We may process personal information using artificial intelligence (AI) technologies including generative AI, and we use this information for training machine learning models, natural language processing, large-language models and other relevant AI use-cases.
The company uses your personal information to train its AI models, and there is no mention of an opt-out for this practice.
We do not sell personal information, nor have we done so in the preceding 12 months. However, we do, and have in the past 12 months, shared certain personal information with advertising partners...
The company explicitly states they do not sell personal data, which is a protective practice.
Depending on your location and the nature of your interactions with our services, you may be entitled to request the following in relation to personal information: ... Deletion of personal information that we no longer need to provide the services or for other lawful purposes.
You have the right to request the deletion of your personal information when it is no longer needed.
If we make material changes to this Privacy Policy, we will notify you and take any other steps required by applicable law.
The company commits to notifying users if they make material changes to the privacy policy.
Law enforcement, government authorities and private parties, as we believe in good faith to be necessary or appropriate for the compliance and protection purposes described above.
The company may share your data with government authorities based on their own subjective good-faith belief.
Last reviewed 2026-07-30 under rubric v3.5.