HubSpot Terms Scorecard

This assessment covers the linked policy document.

Legacy rating — awaiting reassessment with complete source evidence.

Grade C+ — Standard consumer terms (score 65/100)

HubSpot's ToS includes an AI training opt-out and clear change notices, but also adds a one-year claim window, broad user indemnification, and a $100 liability cap for free-tier users.

Standard SaaS ToS with one-year claim window, indemnification, and free-tier liability cap.

Terms at a glance

Sells your data
NO
Forced arbitration
NO
Trains AI on your content
LIKELY
Collects biometric data
NO
Shares data with government
LIKELY
Easy to cancel
YES
Tells you before changes
YES
Deletes data on request
UNCLEAR

What the terms actually say

Section 5.3.1 — Machine Learning and AI

We may use Customer Data to develop, support, and improve HubSpot AI features and functionality. We may also use Customer Data to train our AI models in compliance with our obligations under the Agreement. You may opt out of having your Customer Data used for this purpose by updating your settings in your HubSpot account.

HubSpot may train AI on your content by default but provides a clear online opt-out mechanism via account settings.

Section 12.1 — Amendment; No Waiver

We may modify any part or all of the Agreement by posting a revised version at http://legal.hubspot.com. We will provide you notice of this revision by email or in-app notification.

HubSpot notifies users of term changes via email or in-app notification, with the revised terms taking effect the next business day after posting.

Section 9.1 — Customer Indemnification

You will indemnify, defend and hold us and our Affiliates harmless, at your expense, against any third-party claim, suit, action, or proceeding...

You are required to cover HubSpot's legal costs and damages if they are sued due to your use of the service.

Section 12.5 — Compliance with Laws

We reserve the right at all times to disclose any information as necessary to satisfy any law, regulation, legal process or governmental request.

HubSpot reserves the right to share your data with government entities at its discretion to comply with legal requests, without committing to notify you.

Section 4.1 — Term and Renewal

you may not cancel your subscription prior to the end of your Current Term, and we will not provide any refunds of prepaid fees or unused Subscription Fees through the end of your Current Term.

Subscriptions are non-cancelable mid-term and prepaid fees (including unused portions) are non-refundable.

Section 12.3 — Actions Permitted

no action, regardless of form, arising out of or relating to this Agreement may be brought by either party more than one (1) year after the cause of action has accrued.

Any claim must be filed within one year or be forever barred, which is far shorter than typical statutes of limitations.

Section 4.4.4 — Suspension and Termination of Free Services

We may suspend, limit, or terminate the Free Services for any reason at any time without notice.

Free-tier accounts can be suspended, limited, or terminated without notice or stated cause.

Section 10.4 — Liability Cap for Free Services

if we are determined to have any liability to you or any third party arising from your use of the Free Services, then our aggregate liability will be limited to one hundred U.S. dollars.

Free-tier users' total recoverable damages from HubSpot are capped at $100.

Section 8.1 — Publicity Rights

You grant us the right to add your name and company logo to our customer list and website.

Your company name and logo can appear on HubSpot's customer list and website unless you actively opt out.

Section 12.9 — Assignment

We may assign this Agreement to any HubSpot Affiliate or in the event of merger, reorganization, sale of all or substantially all of our assets, change of control or operation of law.

HubSpot can transfer the agreement (and underlying data) to affiliates or acquirers in a corporate transaction without your consent.

Last reviewed 2026-09-17 under rubric v3.5.

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