Optimizely Terms Scorecard

Grade B+ — Fair terms (score 80/100)

Optimizely reserves broad rights to modify terms and terminate access without notice, while capping liability at $100.

Standard terms with liability caps and unilateral modification rights.

Terms at a glance

Sells your data
UNCLEAR
Forced arbitration
NO
Trains AI on your content
UNCLEAR
Collects biometric data
NO
Shares data with government
UNCLEAR
Easy to cancel
UNCLEAR
Tells you before changes
NO
Deletes data on request
UNCLEAR

What the terms actually say

Section 10 — Limitation of Liability

IF, NOTWITHSTANDING THE OTHER TERMS OF THESE TERMS, OPTIMIZELY IS DETERMINED TO HAVE ANY LIABILITY TO YOU OR ANY THIRD PARTY FOR ANY LOSS, HARM OR DAMAGE, YOU AGREE THAT THE AGGREGATE LIABILITY OF OPTIMIZELY... SHALL IN ALL CASES BE LIMITED TO ONE HUNDRED DOLLARS.

If you sue Optimizely and win, the most you can ever recover is $100, regardless of your actual damages.

Section 3 — Termination of Use

We may, at our sole discretion, suspend or terminate your access to the Websites at any time, with or without notice, for any reason or no reason at all.

Optimizely can ban you from their site whenever they want, for any reason, without warning.

Section 12 — Changes to These Terms

Optimizely reserves the right to make modifications to these Terms at any time. Revised versions of these Terms will be posted to this Website. Unless otherwise specified, any modifications to the Terms will take effect the day they are posted to this Website.

The company can change the rules at any time, and you are bound by the new rules the moment they are posted online.

Section 8 — Indemnity

You agree that you will be responsible for your use of the Websites, and you agree to defend, indemnify, and hold harmless Optimizely and its officers, directors, employees, consultants, affiliates, subsidiaries, and agents.

If someone sues Optimizely because of something you did, you have to pay for their legal defense and any damages.

Section 2 — Content

By submitting... Content... you are granting Optimizely a perpetual, irrevocable, worldwide, non-exclusive, royalty-free right and license to use, incorporate, exploit, display, perform, reproduce, distribute, and prepare derivative works of your Content.

Anything you post can be used by Optimizely forever, anywhere in the world, without paying you.

Last reviewed 2026-07-27 under rubric v3.5.

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