Grade A — Highly protective (score 93/100)
The agreement is governed by Danish law and provides for mutual indemnification, though it allows for unilateral assignment by the company in the event of a merger or acquisition.
Standard B2B terms. No forced arbitration. Mutual indemnification.
At the end of the Initial Term and each subsequent anniversary thereof, the Agreement shall automatically renew for successive periods of 12 months.
The contract renews automatically unless you provide notice 60 days before the end of the term.
AudienceProject shall be entitled, without prior consent from Customer, to assign the Agreement to: (i) any company in its group of companies; or (ii) any entity that purchases its shares or assets.
The company can transfer your contract to a third party without your consent in the event of a merger or acquisition.
If any dispute arising out of or in connection with the Agreement and were to be litigated, such dispute shall be settled by the competent courts of Denmark.
Legal disputes must be resolved in Danish courts, which may be inconvenient for international customers.
The Parties agree that before taking any formal action... they shall use their reasonable efforts to settle any dispute... through amicable consultation.
The parties are required to attempt to resolve disputes through negotiation before initiating legal action.
each Party (the 'Indemnifying Party') will defend, indemnify, and hold harmless the other Party... from and against all damages, losses, and expenses... from any third party claim arising out of or related to the Indemnifying Party's violation of the terms of this Agreement.
The indemnification obligation is mutual, meaning both the company and the customer are protected equally.
Last reviewed 2026-08-22 under rubric v3.5.